Orquesta Solidaria del Camp de Morvedre

Branding

2025

Solo project

Client: OSCM

The Solidarity Orchestra of Camp de Morvedre organizes charity concerts in support of non-profit associations. Made up of volunteer musicians, the orchestra is driven by three core values: joy, as members play to share happiness; community, by welcoming everyone regardless of skill and fostering empathy; and generosity, as musicians dedicate their time and commitment to prepare each concert.

The visual identity was crafted following in-depth analysis and carefully considered strategic planning. The project embraces every essential element to create a compelling identity — from logo and typography to art direction and grid system.